The #FreePeriods campaign launched in January 2019, calling for the Government to provide funding for menstrual products to be freely available in all of England’s schools and colleges.
Having access to free period products in school can make a remarkable impact: for some, it even meant the difference between attending school or staying at home when they had their period.
To support this we created the brand identity for the #PeriodRevolution social campaign to raise awareness of the initiative and encourage schools to order free period products for students.